The students of the Istituto Europeo di Design exhibit their personal reflection on consumerism in the IED Vitrina (window display) on the occasion of the 9th Edition of the Bac! ’08 Festival of Contemporary Art of Barcelona. The work considers the influence and repercussions of this tendency in current society and art in particular. The exercise’ objective is to generate a state of opinion about arts function and if everything that is attempted to sell as art has the right to be considered ART.